Suddenly Marketing

Imagine you had a secret super power that helped you make your marketing instantly more effective, more viral, and more fun. Wouldn’t that be awesome? Good news: This isn’t a hypothetical question. You really do have a secret weapon (even though you might not know it yet). I’m not going to keep you waiting; I’m [...]

In my last post, I talked about the fears that plague entrepreneurs as they set out to craft and share their Big Idea with the world – the power of the its-all-been-done-before belief to shut us down before we’ve even begun. (If you missed that post, go back and read it now (please). I want [...]

All the good ideas are taken. There are already so many other people doing what I want to do. So-and-so and so-and-so are so amazing at this … How can I catch up? How can I stand out? How can I compete? Why should I bother? Maybe I should just call the whole thing off [...]